Which Network is Right for You?

If you run a search, you'll find that there are hundreds of social network channels out there but sending your message through just any one of them won't get you the results you want. The network or networks you choose to deliver your message is just as important as the message you send.

Consider your audience, their communication preferences and your objectives. Each of these factors will help you to identify the best network through which to communicate to your customers. If you're looking to connect to your audience through a common interest or profession look for a network that focuses on that interest or profession. If your looking to communicate your message using a particular medium such as photos, games or videos, look for a network that supports those types of communication. Even if you're trying to reach a certain demographic, just start looking there are networks out there for just about everything.